About Me
I’m a Growth Marketer with 9+ years of experience, specializing in paid media and performance strategy, with end-to-end exposure across the growth funnel.
I create and execute end-to-end growth strategies, from acquisition to retention.
I’ve worked with brands across multiple industries, allowing me to quickly adapt strategies based on market, product, and audience needs—so you can rely on me to build what works for your business.
My work spans paid advertising, growth strategy, SEO, analytics, CRO, and lifecycle marketing, enabling me to create and execute end-to-end growth systems. Having managed campaigns and strategies that are already live, I focus on practical, data-backed recommendations—not theory.
With me, you’re never locked into a single approach. I believe in collaboration, testing multiple options, and scaling what performs best.
What I Do
Growth Strategy & Go-To-Market (GTM)
I build go-to-market and growth strategies that align product, audience, and channels—defining how, where, and when to acquire users and scale efficiently
Paid Advertising (Meta & Google)
I manage and optimize Meta and Google Ads, focusing on campaign structure, testing, and performance optimization to drive scalable, ROI-focused growth.
Retention & Lifecycle Marketing
I design and execute WhatsApp and email marketing strategies to improve engagement, repeat purchases, and customer lifetime value through structured lifecycle journeys.
Marketplace Growth & Management (Amazon)
I handle Amazon Ads and listing management, including keyword strategy, listing optimization, ad structure, and ongoing performance optimization to improve visibility, conversion, and revenue.
SEO & GEO (Search & Generative Optimization)
I work on SEO and GEO strategies, covering technical SEO, on-page optimization, content alignment, and search intent—ensuring visibility across both traditional search and generative platforms.
Skills
Marketplace Growth & Management (Amazon)
My Experience
2015-2021
Entod Pharmaceuticals
Senior Digital Marketing Manager
I have responsibly led a team of 12 designers to help, supervise and approve their designs to make sure it matches client expectations and latest design standards.
2011-2015
Acepoint Ventures
Web Developer
I was responsible for all the in-house and client-based web development assignments. I take pride in having helped the best of clients and getting maximum ratings for the company.
2003-2011
Axlrdata Pvt Ltd
UI/UX Designer
I was a part of an amazing design team and worked together with them to help design and develop apps and websites for different clients of the company.
Portfolio
